The reason digital signage has become so popular is that it engages with the audience in a much more effective way than static signage. Moving images, visually striking graphics and the ability to refresh and change the message instantly ensures that all signage screens look exciting, up-to-date and relevant.
Digital displays use technologies such as LCD, LED, projection and e-paper to display digital images, videos, web pages, weather data, restaurant menus, or text. They can be found in public spaces, transportation systems, museums, stadiums, retail stores, hotels, restaurants, and corporate buildings to provide wayfinding, exhibitions, marketing, and outdoor advertising. They can be used as a network of electronic displays that are centrally managed and individually addressable to display text, images or video messages for advertising, information, entertainment and merchandising to targeted audiences.